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Martech

The power of Workflows in Zoho Marketing Automation [Video]

The power of Workflows in Zoho Marketing Automation

In this video, I talk to you about the power of workflows in the Zoho Marketing Automation. Now that you have all your CRM leads/contacts in Zoho Marketing Automation, how do you create workflows to move data around, put leads/contacts into marketing journeys, use webhooks to push data from zMH into Zoho Flow or Zapier, update data, push data back to CRM. I created a flow chart of all these components and I show you how the components relate, and how to setup workflows form many use cases. If you are interested in workflow creation, this video helps you to conceptualize the related processes.

https://www.fburgcrm.com/zoho-blog/the-power-of-workflows-in-zoho-marketing-automation/

In this Zoho Marketing Automation video webinar, our experts walk you through:

Why you may want to create marketing workflows
How to create marketing workflows
Use Zoho CRM data and apply workflows to automate your marketing strategy
How workflows can be used for list management
How workflows can be used for entry triggers on Marketing Automation Journeys
Create criteria for applying workflows
What workflow actions are available
Update product audience fields / levels
Add audience to product
Remove leads from list
Add leads to list
Send email
Push data to Zoho CRM
Update fields
Add Score
Assign Tags
Remove Tags
Add webhook
We discuss using webhooks
Using webhooks to send data to Zoho Flow
Using webhooks to send data to Zapier
Send data or create users in Shopify, create users in WordPress

If you need help with your Zoho Marketing Automation instance, please visit us at www.fburgcrm.com or email zohonow@fburgcrm.com

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Martech

The Concept of COUNT VECTORS in ML & NLP [Video]

What is the concept of Count Vectors in Machine Learning and Natural Language processing and how can we use it to find related blog posts is what we discussed in this video

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Martech

Martechvibe Dialogues with Sprinklr [Video]

The rise of modern digital and social channels has transformed the customer journey — creating an infinitely more interactive, immediate, and personalized path. Why is it important for brands to focus now on Customer Experience Management (CXM)? Haitham ElKhatib, Divisional Vice President at Sprinklr joins us on this episode of Martechvibe Dialogues. He speaks about unified CXM and how brands that capture digital customer insights and bring the voice of the customer into the heart of the enterprise can and will stand out from the competition. #cxm #customerexperience #customermarketing

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Martech

Elon Musk's Tesla Referral Program- $0 Marketing Budget Strategy- Customer Experience& Word of Mouth [Video]

$0 Marketing Budget! How on earth is it possible? Marketing through Creating an attractive Customer Experience and Referral Programs in order to generate Word of Mouth and gain Press Attention. This is Tesla's Marketing Strategy! In this video I am gonna step through exclusively how Tesla is implementing its zero dollar budget marketing strategy through customer experience pillar and explain some of the methods Elon Musk is using to market Tesla’s products through its referral program. It’s Mohsen Karami here, from Business Talk Channel (BTC), where you can enhance your business knowledge about the latest trends, Martech lessons and strategy insights.If you are new here, make sure you click the subscribe button and make sure to hit the bell, because that way you really gonna get all the notifications and don’t forget to click the links I mention during the video. So let’s jump into it.