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Lead Scoring in Zoho Marketing Automation – 49 Mins [Video]

Lead Scoring in Zoho Marketing Automation – 49 Mins

In this video I show you how to use the lead scoring capabilities in Zoho Marketing Automation. Surface hot leads based on sales signals and content engagement, push leads into funnel stages, sync lead Marketing Automation score with CRM custom field. This video is more on what scoring capabilities are available in Zoho Marketing Automation then it is on intense lead scoring strategy or developing a scoring matrix that fits your business requirements. I hope you enjoy this video. Please comment below and ask questions if you have any. If you need help with your Zoho Marketing Automation lead scoring, feel free to email zohonow@fburgcrm.com or visit our website at www.FBurgCRM.com

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