Instagram CEO Adam Mosseri said the app is bringing back the option of a chronologically-ordered feed, which it ditched in 2016.
During a congressional hearing about protecting kids online Wednesday, Mosseri told senators the company is “currently working on a version of chron feed we’re hoping to launch next year.”
“We’ve been focusing for a few years now on how to give people more control over their experience, like favorites, which puts accounts you favorite at the top of your feed,” Mosseri said. “Another we’ve been working on for months is a chron feed. I wish I had a specific month to give you, but right now we’re aiming for early next year.”
So-called engagement-based rankings order content based on how likely users are to interact with those posts. Mosseri on Wednesday defined engagement-based rankings as a way to connect people with the content that they might find most appealing.
But they’ve become a contentious topic as critics say …