“Increasing Customer Acquisition, Retention and Experience through Omnichannel Integration”
Customer research shows that organizations with a poor omnichannel strategy retain just 33% of customers, while brands with effective omnichannel engagement programs keep 89%.
Developing a single view of the customer to enable a consolidated view of customer touchpoints
Enhancing personalization by providing communication channels that mirror customer preferences
Utilizing Customer Journey Mapping to identify the unique interplay between different channels of those looking to buy your products and services
Leveraging customer data generated from different touchpoints to optimize the end to end customer experience
Speaker : Amit Kashyap, (CMO Aiozium)