Today’s episode explores remote teams, the humanization of onboarding, and company culture in remote startups with Katerina Sukhenko, founder & CBDO at Postoplan. In just 14 months, Katerina led the company to reach $1M revenue and expanded its customer network to 112,000 clients.
Postoplan is a marketing platform that calls itself better than Buffer or Hootsuite. It’s a fully remote company, and its’ employees are working from 18 countries and help marketers & entrepreneurs across the world to build more efficient social media strategies.
Katerina shares her story, and the startup’s mission is to help small businesses to work in social networks. We discuss how it’s the only platform that allows users to create and post content free of charge and without any time limits and why she is passionate about marketing automatization.